From launch to cultural takeover
We know that a launch is a decisive moment. Our role is to transform it into a landmark event, generating immediate and lasting awareness. Through wild projection and digital content, we create presence that captures attention at the right time, in the right places, with creativity that cannot be ignored.
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Turning launches into citywide events
A launch takeover is more than advertising, it is cultural presence. By combining iconic locations, premium placements, and perfect timing, we transform product, collection, or collaboration launches into events that your audience sees and remembers.
us apart
What makes our launch campaigns different
Strategic relevance
Every placement is chosen for impact: the right city, the right moment, the right audience.
Creative precision
Bold ideas brought to life in iconic locations, creativity designed to be seen, remembered, and shared.
Agile execution
From brief to city takeover in record time. High-priority launches go live in as little as 7 days.
Measured impact
Visibility that proves its worth. On average, +45% uplift in brand recall across our launch campaigns.
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KATY PERRY
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KATY PERRY
From brief to breakthrough
We don’t just launch, we own the moment
iconic takeovers delivered in 12 months
brand recall uplift on average
prime placement secured in target cities
Questions we get lot
Standard deployment: 6 business days from briefing to live campaign. Need it faster? Our express timeline gets your visual on the streets in 4 business days. We move at street speed.
We have dedicated local teams in every city we operate. Paris, NYC, London, Berlin.. Our crews know the streets, the spots, and the culture. Local expertise, global execution.
Absolutely. We have our own in-house creative studio SAUVAGE111®STUDIO to develop bold concepts, plus photographers and videographers embedded in each city. We don't just project visuals, we create campaigns and amplify them into cultural moments.
We're Europe's leaders, not by claim, but by execution. +100 campaigns, +3M reach, every major city mastered. We operate with total transparency: no inflated promises, no hidden costs, just honest expertise and relentless execution. You're not hiring vendors, you're partnering with the team that wrote the wild projection playbook.
Wild projection breaks every limit of traditional outdoor advertising with unlimited visibility potential. It outperforms every OOH format because it can go anywhere, anytime, with raw street-level authenticity that commands attention.
We operate globally across Europe, the US, and the Middle East. Our local experts cover major cities such as Paris, London, Milan, Berlin, New York, Los Angeles, and Dubai. Being physically present in each city is what allows us to deliver highly relevant recommendations, with cultural intelligence and market precision that no remote approach can match.
